Unprecedented times indeed. Every one of us has been affected by the widespread coronavirus. We hope that you are staying safe and remaining as positive as c...

We launched our brand nearly two years ago at the New England Made Trade Show in Portland, ME. There we made several relationships with independent retailers...

The recent winter warmup here in New England already has me thinking of those first freshwater casts of the season. It smelled and sounded like spring today ...

As we embarked on this journey to establish a lifestyle fishing apparel brand, we quickly realized that there are quite a few companies doing nearly the same...

We would like to pay homage to the species of fish that got most of us hooked (pun intended) on fishing. It's the fish we seek when we introduce our nieces, ...

There are a million articles out there about how to get your new product known. Most popular are budgeting marketing dollars for Google AdWords and Facebook....

Not sure what to buy your dad for Father's Day? Well, if he's a fisherman, we have a few suggestions. In fact, we created a Pinterest page titled "Fishermen ...

If you have been fishing for as long as we have, you probably have a story that we can all relate to. Maybe it's a special moment shared with your grandfathe...

We just got our first big break! Later on this month, you will find some of our items at Kittery Trading Post - Kittery, Maine's legendary outdoor store. It ...

Our appearance at the New England Saltwater Fishing Expo was a success! Thank you to all who stopped by our booth and especially to those who purchased our s...